SEO: Leading The Way

Just one more turn.

By now, this in-joke certainly cracks a smile among gaming enthusiasts with a history in computing. Even without this, Sid Meier’s Civilization series is a recognizable name to many households, as it is a franchise that holds no end of appeal. Civilization is the book definition of being in the right place at the right time.

This was mainly due to the series growing with the technology around it, becoming more user friendly and remaining easy to access even as the medium evolved. Countless memes spawned around it, the most famous of which being nuclear Gandhi. This was exactly what it sounded like; during the later stages of the game, if the computer/AI player had chosen Gandhi, the character’s aggression would suddenly spike. Now, the previously pacifist playstyle would give way to literal rains of nuclear fire.

The situation is, of course, hilarious. The explanation involved the nature of something known as stack overflow. Older computers had difficulty understanding anything greater or less than their defined numerical parameters. In this case, the game only had levels between 1 and 10. The Gahndi character’s aggression would always be set to 1. However, at one point, it would adopt the Democracy upgrade, which reduces the aggression score by 2. This would have set their aggression to -1 in the real world.

But, old computers couldn’t do this. So, instead, the stack overflowed from 1, to 0, then reset to 10. Suddenly, Gahndi is the most violent and aggressive character in game, and would promptly start nuclear wars on everyone.

Since then, it has been the most popular in-joke for fans of the series. Such a meme has even breached into the general public. If you’ve seen a pixelated image of Gandhi threatening to rain down nuclear wrath upon someone, you now know why.

It’s quite a funny and interesting story. It’s also completely fictitious.

Come again?

It’s true. Sid Meier, the forty year veteran of game design confirmed in his autobiography that no such glitch exists or had ever existed. Yet, the internet kept talking about it, and former players swear they’d seen it to.

What I’ve described here is a real world example of search engine optimization, or SEO. Essentially, SEO is cultivating an online footprint to say whatever the user wants it to say. After all, the Civilization in-joke, despite being entirely fictitious, is now the first thing you see. By placing it front facing in this blog entry, you saw firsthand how effective it can be. What reason would you have to question it? The intention was to get us talking about Civilization, and we succeeded.

As an advocate for your business, Tycho SEO strives to do the same for you. After all, Tycho SEO utilizes personal, rather than AI based processes. As outlined in the earlier story, artificial intelligence can easily make simple, but catastrophic mistakes. It lacks the ability to question its own work, and as such, a peaceful day can quickly turn to raining chaos because something is out of place.

Search engine optimization is a lot like reading a blog. Search engines look for key information, filtering out all the rest as needed. It may not always provide a complete picture, but there is enough to direct the user to investigate further to confirm it suits their needs. You’ve done the same by reading the bold text in this blog. If you simply read the bold text up until this point, you will get a good, but not complete picture of the writer’s intentions. Instead, you have to dig further.

At Tycho SEO, we make sure that prospective consumers read further. By curating your company’s keywords and providing a user friendly, welcoming experience, we can increase your traffic and ensure clients never hesitate to reach out. A happy client is a returning client.

We also provide the convenience of operating without borders. After all, this is e-commerce. While some companies divide their processes between local and national traffic, Tycho SEO targets both markets at the same cost. Striving to bring business to your backyard and miles away is our bread and butter here, and we’ll always get the job done.

Tycho SEO also understands the importance of adaptation. Businesses that cannot change cannot survive. While it is certainly the easiest option to stay the familiar course, stagnation closes doors. As such, we share your ambition to grow. We continuously adapt our algorithms and strategies to ensure you stay on top of your competitors.

Where other companies would utilize artificial intelligence to create content, Tycho SEO leads the charge on exclusive, ‘boutique’ development. We have a full staff of content writers, programmers, and graphic designers to ensure that your web page is stylish, efficient, and stable. If you name it, we can build it.

As the needs of each company varies, Tycho SEO keeps a wide variety of products available. We’ve outlined a few examples below. Feel free to browse our full catalog here

We know you have a choice for your business needs. Choose Tycho SEO, and we will never let you down.

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